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	<title>Mark McCulloch Success Coach</title>
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		<title>Search Engine Optimization for Super Affiliate Marketers</title>
		<link>http://www.markmcculloch.info/2010/03/11/search-engine-optimization-for-super-affiliate-marketers/</link>
		<comments>http://www.markmcculloch.info/2010/03/11/search-engine-optimization-for-super-affiliate-marketers/#comments</comments>
		<pubDate>Thu, 11 Mar 2010 13:34:31 +0000</pubDate>
		<dc:creator>Mark McCulloch The Success Trainer</dc:creator>
				<category><![CDATA[Home Based Business]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Online Business]]></category>
		<category><![CDATA[affilate]]></category>
		<category><![CDATA[affiliate]]></category>
		<category><![CDATA[affiliate marketing program]]></category>
		<category><![CDATA[affiliate program]]></category>
		<category><![CDATA[affiliate programs]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[search engine optimization]]></category>
		<category><![CDATA[Search Engine Optimization for Super Affiliate Marketers]]></category>
		<category><![CDATA[seo]]></category>
		<category><![CDATA[super affiliate]]></category>

		<guid isPermaLink="false">http://www.markmcculloch.info/?p=872</guid>
		<description><![CDATA[There are no secrets on how to rank high with the major search engines because effective search engine optimizations are now immense. What is search engine optimization? Before we discuss that thing, you have to understand first how search engines work and a bit of know-how.
Search engines are into providing their users with the most [...]]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 0px;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.markmcculloch.info%2F2010%2F03%2F11%2Fsearch-engine-optimization-for-super-affiliate-marketers%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.markmcculloch.info%2F2010%2F03%2F11%2Fsearch-engine-optimization-for-super-affiliate-marketers%2F" height="61" width="51" /></a></div><p>There are no secrets on how to rank high with the major search engines because effective search engine optimizations are now immense. What is search engine optimization? Before we discuss that thing, you have to understand first how search engines work and a bit of know-how.</p>
<p>Search engines are into providing their users with the most relevant and up-to-date information to match the search term that was used.  They are sophisticated pieces of technology which allow users to quickly find relevant websites by searching for a word or a phrase. Search engine results are useless to users if the information doesn’t relate to the search term, or if the results are old. People expect the most up-to-date and fresh information that is useful to them.  </p>
<p>Updating your website everyday and adding some materials will help you get noticed by the search engines. So, if you are going to sell any type of product or service online, you have to optimize your website for the search engines, in order to boost traffic and sales. It is because over 90% of your business will likely come directly from search engine results. And for that reason, it is absolutely important to optimize your site for search engines for you to have the greatest deals in the entire world. </p>
<p>Search engine optimization (SEO) is the process by which webmasters or online business owners utilize strategic copy to augment their website’s status. It is certain that the internet has grown so fast over the years and the competition for the best search engine position has created an enormous market. Therefore, better understanding the fundamental elements of Search Engine Optimization is vital for an online business’ success.  </p>
<p>Making use of effective search engine optimization techniques will improve the page rank of your website. There are many tricks that can be used to increase page rank; the most effective method is to provide high quality content consistently. This seems like a simple concept but there are many websites that fails to provide content that visitors find interesting. Sites which provide content that are interesting, well-written and regularly updated create highly engaged visitors who are more likely to return to the website in the coming days. So, if you can set your website apart from those boring, lifeless sites then do it. You’ll surely have a step closer to achieving high page rank through search engine optimization. </p>
<p>The next significant factor for an effective search engine optimization is to include keywords and phrases within your content. To make sure that you are properly targeting your market, you have to make sure that the keywords and phrases you have on your site are the keywords and phrase that your site is actually optimized for. The more keywords you use in your content, the more likely it is that online visitors will find your site when they do some research with those words. If you are unfailing with these techniques, then your overall search engine optimization will increase, boosting your page rank. </p>
<p>You should also have to develop a linking strategy as a part of your search engine optimization. Not only does this provide free advertising for your site, but it makes the impression that your site is imperative because of its affiliated links. For each link that you have pointing back to you, that is another chance for your potential customer to find you. The more inbound links that you have pointing to your site, the higher you will be ranked in the search engines. </p>
<p>Another is to develop a content stratagem. People who get to search from the internet are looking for information. The more information you provide for them and the more helpful it is, the more likely you will make the sale. Writing articles is the most effective way to build up content for your site. When writing articles to post on your site, make sure that you develop a clear means of arranging their content. You can do this by simply adding a new page to your site. This will allow room for extra articles to be added as you write them, and will allow you to build up an archive of articles which will maintain to draw online visitors. Make sure also that you have included your archived articles in a directory that is next to the root web of your site so that the search engines will catalog your online articles. </p>
<p>Always keep in mind that search engine optimization methods are important in developing your site’s status. With that thing in mind, make sure that you write high-quality, keyword rich content and link your site to and from a deliberate family of other sites. These things will help improve your site’s popularity and coerce increased business through your online business.</p>
<p>I am almost 10 years now FULL TIME working from home on the internet making money online and I have put together the following website to share all of my secrets with you at <a href="http://www.DecideYourIncome.eu">http://www.DecideYourIncome.eu</a></p>
<p>Regards Always</p>
<p>Mark McCulloch</p>
<p><a href="http://www.CoachOfSuccess.com">http://www.CoachOfSuccess.com</a> – <a href="maito:mark@markmcculloch.com">mark@markmcculloch.com</a></p>
<p>Internet Marketer and Entrepreneur, Committed to creating success</p>
<p>(UK) 07875 647 867 (Call Me Anytime), Skype – mark.mcculloch1</p>
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		<title>GDI &#8211; Global Domains International Reviewed</title>
		<link>http://www.markmcculloch.info/2010/03/11/gdi-global-domains-international-reviewed/</link>
		<comments>http://www.markmcculloch.info/2010/03/11/gdi-global-domains-international-reviewed/#comments</comments>
		<pubDate>Thu, 11 Mar 2010 13:12:19 +0000</pubDate>
		<dc:creator>Mark McCulloch The Success Trainer</dc:creator>
				<category><![CDATA[Home Based Business]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Online Business]]></category>
		<category><![CDATA[business opportunity]]></category>
		<category><![CDATA[gdi]]></category>
		<category><![CDATA[GDI - Global Domains International Reviewed]]></category>
		<category><![CDATA[GDI reviewed]]></category>
		<category><![CDATA[GDI scam]]></category>
		<category><![CDATA[global domains international]]></category>
		<category><![CDATA[Global Domains International Reviewed]]></category>
		<category><![CDATA[Internet business opportunities]]></category>
		<category><![CDATA[making money online]]></category>

		<guid isPermaLink="false">http://www.markmcculloch.info/?p=870</guid>
		<description><![CDATA[If you have been on the internet for any length of time looking at business options you will eventually come across someone promoting GDI to you. So this article is to answer some of the basic questions about GDI. Is this Business opportunity a scam? Do they have a product or service that is worthwhile? [...]]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 0px;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.markmcculloch.info%2F2010%2F03%2F11%2Fgdi-global-domains-international-reviewed%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.markmcculloch.info%2F2010%2F03%2F11%2Fgdi-global-domains-international-reviewed%2F" height="61" width="51" /></a></div><p>If you have been on the internet for any length of time looking at business options you will eventually come across someone promoting GDI to you. So this article is to answer some of the basic questions about GDI. Is this Business opportunity a scam? Do they have a product or service that is worthwhile? What is the potential of this opportunity? I will seek to answer these questions as objectively as possible.</p>
<p>*Scam!?* </p>
<p>If you have come to this article you are probably already considering whether GDI is a serious business opportunity or a scam! To determine if GDI is a scam the first question one must ask is are they marketing a worthwhile product or service or are they just another MLM or pyramid designed to take your money without giving you anything other than promises of great rewards and riches? The answer yes they have a genuine product/ service. In this case web hosting.</p>
<p>*The Service Outlined*<br />
They provide a web hosting service. It is true you can get free website hosting on the net, in fact this very article is an example of a free web host and you can get good results from them, but there are a number of things you sacrifice.</p>
<p>Firstly if you are using a free web host provider there is always some form of cost, normally they require you to carry free ads on your site. (web1000 is an exception but you can&#8217;t even put banners on it and its editor is painful to use).</p>
<p>While having ads on your website at first may not seem to be a problem, consider this, if you want this site to be your main business portal and hub, you may end up advertising your biggest competitor, not a smart move. You don&#8217;t have ownership of your site. You may own the intellectual material but if the free web hoster changes their rules, goes out of business or just updates the way their system works there is not a thing you can do about it. Even with blogger you have to share your adsense revenue with them 50-50. That&#8217;s why I recommend if you are serious about having an online business your main site be one that you own and that means paying for it.</p>
<p>In the case of GDI this means $10 a month. That&#8217;s US Dollars, so if you are in Australia like me, thats not so good, if you operate in Euro&#8217;s or pounds, thats great for you. For that you get a web site, 6 pages, 10 e-mail addresses and a domain name, its also includes a domain/site builder, domain and e-mail forwarding, use your own web builder, parking service. The only criticism I have is I would think 10 pages, rather than 6 would be better. However each page can have a huge amount of data. The 10 e-mail address means if you have 10 different businesses, affliliates programs or whatever you can devote an individual e-mail to each one and can with the forward even arrange to have them forwarded to a single box.</p>
<p>The other great advantage is the ability to choose a domain name. Most of the good .com names are long since gone. Further in the case of many of the other endings like .au, .us, .uk, etc many companies exist solely in buying up the best domain names to make a killing selling them to someone else at highly inflated prices. GDI with the .ws avoids this pitfall by ensuring the domain name is not sold as a separate entity, but only with the web hosting service. This stops domain name hording in its tracks. .ws is still new and now is the time to get the domain name you want. No additional $20 yearly fee for just the domain name registration.</p>
<p>The .ws ending was given to Western Samoa as their country code.  However being a small country with little need for a computer country code, but in need of hard foreign currency they entered into an agreement with the founders of GDI to take the .ws ending to the world (rebranded as .ws for website).  </p>
<p>*The Business Opportunity*</p>
<p>The fact is not everyone out there needs a web host. Let&#8217;s examine why one has a website. Normally one either has a website for one of two reasons &#8211; BUSINESS or PERSONAL.</p>
<p>In the case of personal websites many people want their own personal e-mail addresses and have a website for a number of reasons, stay in touch with family with an open letter, express their beliefs or opinions on a world stage, to satisfied their own ego and sense of importance, create photo albums, join a community, etc. Some people will pay the $10 a month to have a website. As time progresses I think this will increase as more and more people become web aware and want to have their own address/ place on the web. With the highly transitive nature of the human population with greater movement than ever before in the history of the world one of the best ways people will be able to stay in contact with friends will be via the net. Consider how many people from school do you know twenty years later. Have you moved city, state, country, if you have you probably have lost contact with them. If you wanted to track them down how would you? I know I would do it via the web. This will be increasingly easy as people have personal web pages.</p>
<p>In the case of a website for Businesses most companies have a website for further advertising their company, some do have direct sales as well over the net, and some are nothing but internet based businesses, e.g. Ebay. In the case of a website for a business, I would think that what GDI offers is not big enough to meet their needs. Save for a landing page, redirect page or just the Domain name, GDI is aimed at the small internet business user. Thats not necessarily a bad thing but it is fact that has a bearing on the business opportunity. If GDI wants to grow further they will need to look at offering reasonable upgrade packages for the bigger players.</p>
<p>In the case of a small first time business wanting their own website with six pages GDI is not a bad option as it also gives them a source of secondary income.</p>
<p>It has the potential to be a good source of income as each person you bring in gets you $1 a month. Not a huge amount really, you would need 10 people just to pay for you hosting fee, but the winner here its that you get a $1 for each person they introduce down to five levels, the power to leverage the work of those below you is what appeals here. That can result in some good returns. You won&#8217;t become a millionaire over night, but you can have a great income stream.</p>
<p>You might be thinking, I&#8217;m too late and missed the GDI wave. No I don&#8217;t think so, not at this time this article is written. GDI members now are in the tens of thousands, not until its reaches 100&#8217;s of millions will the wave subside. I don&#8217;t think new customers will ever complete dry up either, because each year more and more tech. savey students finish school, and they brought up to believe they each need their own modern gadgets, including mobile phones, e-mailing, and even their own personal website. For kids who are spending $50 plus a month on mobile phones alone, $10 a month for their own website is nothing. I&#8217;m waiting for the day you no longer send in a resume into a prospective employer but just give them your web address and they can look up your life themselves. Thus I think the potential of GDI is long term, yes after the initial wave there will be an eventual slowing &#8211; there is no such thing as an infinite possiblity &#8211; there are 6 Billion people on the planet, once the majority of them is a customer you have reach the finite limit. Any company unless they have plans to further develop a service or introduce new products knows a market does reach a saturation point where growth slows. Not so good for an MLM company as their customers are also their business partners. Any MLM that wants to succeed must either sell a product the needs replacement over time &#8211; i.e. tupperware (where did I leave that lid, oh well time to another party and order another), or offer new services or products to the same downlines.</p>
<p>There are numerous ways to advertise GDI online. I myself am no great saleman. I hate cold calling, I hate door knocking, I hate feeling like I am invading someone personal space or coming across as pushy. That&#8217;s why I love internet advertising. The buyer is in total control, no pushie saleman, don&#8217;t like the sales pitch go to another site. There are several program set up to advertise GDI for you, programs like turbo GDI and Hits2U, both are cost effective.</p>
<p>In summary, if you need a web host, GDI is a option, particularly in relation to Domain names, if you don&#8217;t need a web host and don&#8217;t know someone else who does then its probably not for you.</p>
<p>I am almost 10 years now FULL TIME working from home on the internet making money online and I have put together the following website to share all of my secrets with you at <a href="http://www.DecideYourIncome.eu">http://www.DecideYourIncome.eu</a></p>
<p>Regards Always</p>
<p>Mark McCulloch</p>
<p><a href="http://www.CoachOfSuccess.com">http://www.CoachOfSuccess.com</a> – <a href="maito:mark@markmcculloch.com">mark@markmcculloch.com</a></p>
<p>Internet Marketer and Entrepreneur, Committed to creating success</p>
<p>(UK) 07875 647 867 (Call Me Anytime), Skype – mark.mcculloch1</p>
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		<title>Top 5 Tips For Effective Email Marketing</title>
		<link>http://www.markmcculloch.info/2010/03/07/top-5-tips-for-effective-email-marketing/</link>
		<comments>http://www.markmcculloch.info/2010/03/07/top-5-tips-for-effective-email-marketing/#comments</comments>
		<pubDate>Sun, 07 Mar 2010 11:32:58 +0000</pubDate>
		<dc:creator>Mark McCulloch The Success Trainer</dc:creator>
				<category><![CDATA[Home Based Business]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Online Business]]></category>
		<category><![CDATA[business email]]></category>
		<category><![CDATA[business emails]]></category>
		<category><![CDATA[e mail]]></category>
		<category><![CDATA[e mail marketing]]></category>
		<category><![CDATA[Effective Email Marketing]]></category>
		<category><![CDATA[elite web]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Tips For Effective Email Marketing]]></category>
		<category><![CDATA[Top 5 Tips For Effective Email Marketing]]></category>

		<guid isPermaLink="false">http://www.markmcculloch.info/?p=868</guid>
		<description><![CDATA[Over the past few years, research has continued to prove the benefits of e-mail marketing for business: low costs, high conversion rates and detailed tracking are all notable features. But e-mail marketing is becoming much more than just a tool for spammers and e-businesses. Consumers are becoming increasingly savvy on the differences between spam and [...]]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 0px;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.markmcculloch.info%2F2010%2F03%2F07%2Ftop-5-tips-for-effective-email-marketing%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.markmcculloch.info%2F2010%2F03%2F07%2Ftop-5-tips-for-effective-email-marketing%2F" height="61" width="51" /></a></div><p>Over the past few years, research has continued to prove the benefits of e-mail marketing for business: low costs, high conversion rates and detailed tracking are all notable features. But e-mail marketing is becoming much more than just a tool for spammers and e-businesses. Consumers are becoming increasingly savvy on the differences between spam and permission-based emails, and more and more of them are accepting permission-based e-mail marketing as a positive replacement for direct mail.</p>
<p>The best news is that the majority of people who receive permission-based e-mails open, on average, 78% of them.</p>
<p>Jupiter Research reports effective email marketing campaigns can produce nine times the revenues and 18 times the profits of broadcast mailings. But crafting an effective business email is both an art and a science. Here is a list of factors, potential problems and effective solutions to keep in mind:</p>
<p>1. Spam! Spam! Spam! I don&#8217;t need any Viagra!<br />
The average consumer receives more than 300 emails a week, 62% of which are spam. No wonder there&#8217;s such hostility towards the industry. But spam filters, bulk folders and &#8220;report spam&#8221; features are helping consumers become more at ease about the perils of spam. While 89% of users cited spam as a major concern in 2003, that number dropped to 85% in 2004, proportionally to an increase in the use of spam-fighting tools.</p>
<p>So as a permission-based business email marketer, what can you do? One tip is to remind your subscribers to add you to their &#8220;safe senders&#8221; list. The second, and most important, tactic is to make sure your email marketing service provider has a good relationship with ISPs. This will ensure that your email marketing campaigns go into your subscribers&#8217; inboxes, not their junk mail folders. When choosing an email marketing software, make sure the company has strict anti-spam policies and complies with the guidelines of Can-Spam. </p>
<p>2. Images and formatting: Why do my emails look broken?<br />
Broken email campaigns are an increasing concern among email marketers, especially since several companies and web-based email providers now block graphics as a measure to combat spam. In fact, according to ClickZ, 40% of email marketing messages delivered to inboxes are &#8220;broken.&#8221;</p>
<p>So what&#8217;s the solution? Some email marketing programs publish all your sent email campaigns to a secure location on the web (a location only original recipients of the email can access, thanks to encrypted technology that automatically authenticates the user). In some programs, the technology also ensures you can track your users&#8217; behaviors, even if they are reading your email campaign at the secure web location.</p>
<p>3. Personalization and relevant content: In a business e-mail, one size does not fit all.<br />
In a recent study by DoubleClick, email users were 72% more likely to respond to a business e-mail if its content was based on the interests they had specified. That number points out the absolute importance of allowing users to choose their own interest groups and have control over which business e-mails they receive. The most popular interest categories, according to the study, are coupons and household goods.</p>
<p>But you&#8217;re coupon is no good unless the user opens the email. Users in the study said the most compelling reason for them to open a business email is the name in the &#8220;from&#8221; field. So it&#8217;s a good idea to make sure your company name is clearly stated there. Another major factor is the &#8220;subject&#8221; line. Users cite discount offers and interesting news as the most compelling subject lines, followed by new product announcements and free shipping offers.</p>
<p>4. Click-through and conversion: Show me the money!<br />
So the user has opened your email and read the content. Great. But where&#8217;s the sale? There&#8217;s good news here. For one, consumers are increasingly likely to make purchases as a direct result of a business email campaign. One-third of users in the DoubleClick study had purchased something by clicking a link on an email. Another 42% clicked on an email link for more information, then purchased the product at a later time. Second, online couponing is booming: 73% of consumers have redeemed an online coupon for an online purchase, and 59% have redeemed an online coupon offline.</p>
<p>In terms of industries, the top performers are travel, hardware/software, electronics, apparel, food, home furnishings, gifts/flowers and sporting goods. All companies sending business emails in those categories said between 71% and 80% of recipients have purchased their products because of an email campaign.</p>
<p>There&#8217;s no need to fret if your company doesn&#8217;t fit in to one of those industries. The overall landscape for email marketing conversions is looking brighter every day. The average click-to-purchase rate has increased nearly 30% since 2004 and the average orders-per-email-delivered rate has increased more than 18% since last year.</p>
<p>5. Stats tracking: Who are my real consumers?<br />
E-mail marketing is an increasingly popular tool in effective CRM, and it&#8217;s about time more businesses recognize that. First off, if your provider&#8217;s email services for business do not include detailed, real-time tracking, you&#8217;re getting a raw deal. Real-time tracking is now an industry standard, and it&#8217;s highly valuable, as it allows you to see the exact moment a user opens your campaign, clicks on your link and makes that purchase. Studying your users can help you improve your communications efforts, so each campaign performs better than the last (several email service providers also let you compare the performance of your campaigns). </p>
<p>But many marketers are still in the dark. According to a recent WebTrends research, only 5% of marketers are very confident in the measurement of their online marketing efforts, while 26% admit they&#8217;re &#8220;flying blind.&#8221; WebTrends says the low confidence comes from a lack of knowledge when it comes to measurement, which means there&#8217;s still a lot of work to be done.</p>
<p>In email marketing, a blind shot won&#8217;t take you very far. But if you aim properly by following these essential rules of play, you should soon be reaping the same major results as so many online and offline businesses.</p>
<p>I am almost 10 years now FULL TIME working from home on the internet making money online and I have put together the following website to share all of my secrets with you at <a href="http://www.DecideYourIncome.eu">http://www.DecideYourIncome.eu</a></p>
<p>Regards Always</p>
<p>Mark McCulloch</p>
<p><a href="http://www.CoachOfSuccess.com">http://www.CoachOfSuccess.com</a> – <a href="maito:mark@markmcculloch.com">mark@markmcculloch.com</a></p>
<p>Internet Marketer and Entrepreneur, Committed to creating success</p>
<p>(UK) 07875 647 867 (Call Me Anytime), Skype – mark.mcculloch1</p>
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		<title>Make Money With your blog &#8211; Why Are Blogs Profitable</title>
		<link>http://www.markmcculloch.info/2010/02/12/make-money-with-your-blog-why-are-blogs-profitable/</link>
		<comments>http://www.markmcculloch.info/2010/02/12/make-money-with-your-blog-why-are-blogs-profitable/#comments</comments>
		<pubDate>Fri, 12 Feb 2010 18:28:50 +0000</pubDate>
		<dc:creator>Mark McCulloch The Success Trainer</dc:creator>
				<category><![CDATA[Home Based Business]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Online Business]]></category>
		<category><![CDATA[blog marketing]]></category>
		<category><![CDATA[blog money]]></category>
		<category><![CDATA[make money blog]]></category>
		<category><![CDATA[make money blogging]]></category>
		<category><![CDATA[make money online]]></category>
		<category><![CDATA[Make Money With your blog]]></category>
		<category><![CDATA[money blog]]></category>
		<category><![CDATA[money online]]></category>
		<category><![CDATA[Why Are Blogs Profitable]]></category>

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		<description><![CDATA[There are many bloggers out there that do not comprehend the potential of their blogs; specifically, the money making potential of a blog and how it can be optimized to generate a steady online income. Here are a few reasons why anyone can make money blogging. Blogs are becoming increasingly popular due to the fact [...]]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 0px;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.markmcculloch.info%2F2010%2F02%2F12%2Fmake-money-with-your-blog-why-are-blogs-profitable%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.markmcculloch.info%2F2010%2F02%2F12%2Fmake-money-with-your-blog-why-are-blogs-profitable%2F" height="61" width="51" /></a></div><p>There are many bloggers out there that do not comprehend the potential of their blogs; specifically, the money making potential of a blog and how it can be optimized to generate a steady online income. Here are a few reasons why anyone can make money blogging. Blogs are becoming increasingly popular due to the fact that they can be put to use for income generation. Online Marketers use blogs for marketing and bloggers capitalize on that need and make money blogging. So why are blogs so profitable? Well here are four reasons:</p>
<p>Highly Targeted Marketing<br />
Blog visitors are there for a particular reason. Blogs, being constantly updated are a great source of information on a particular topic. Visitors become repeat visitors, readers and subscribers. Good blogs, the ones that are maintained and updated regularly can and do have steady readership that keeps coming back awaiting the next post and article. These blogs have audiences allowing marketers and advertisers easy access to particular groups. </p>
<p>Blogs and Physical Evidence<br />
Before I spent a few thousand dollars to buy my new laptop a couple of months ago, I read reviews, testimonials and consumer opinions on many different products. I spent a good 10-12 hours reading, comparing taking notes and asking questions before I made up my mind and spent my money. Most of that time was spent on technology blogs; I read reviews, compared products and was actually pretty happy to find out that this information was readily available online. It helped my make the purchase. </p>
<p>Even if the company I bought the laptop from provided me with the reviews I might had been weary and perhaps not taking it seriously. The bloggers that reviewed the products, even if they where paid to do it, gave me a completely different perspective; a perspective that actually helped that company make a sale without using any of its own resources to do so! I was impressed, and still am; particularly of the effectiveness and direct nature of this media, blogging. Here are some more reasons for making money with a blog: </p>
<p>Blogs are Interactive<br />
Readers will post comments, participate in discussions, talk about their experiences about particular products/topics, draw their conclusions and possibly write about the same topic on their blogs. Aside from the extra exposure an advertiser can get it helps build a better presence for their website with more backlinks. More backlinks, means better rankings and as a result better placement on a search engine result page and more money. </p>
<p>Building Backlinks<br />
All internet marketers are aware of the importance of building backlinks. Ideally, one way links pointing back to their sites. When someone posts a link with a keyword pointing back to their page, it is like a vote; a vote of confidence for that particular site, at least for search engines. In order for, Google, lets say to weed out all the irrelevant results from searches, they came up with an algorithm that only shows the most popular pages for that keyword. In order to achieve this they rank pages with more links pointing back to them with particular keywords, better and higher. If you want your page to rank better for searches you should strive to get all the backlinks you can find. Other blogs are an excellent way of getting these links. </p>
<p>It is not hard to start a blog and turn it into a money blog.  All you need to do is first comprehend the potential of your blog and then start putting some work in optimizing it. Once you start getting some visitors you can start making money right away. You can make money blogging with paid reviews. Or if you are into Web 2.0, and a fan of social networking, you can still make make money blogging with Entrecard.</p>
<p>I am almost 10 years now FULL TIME working from home on the internet making money online and I have put together the following website to share all of my secrets with you at <a href="http://www.DecideYourIncome.eu">http://www.DecideYourIncome.eu</a></p>
<p>Regards Always</p>
<p>Mark McCulloch</p>
<p><a href="http://www.CoachOfSuccess.com">http://www.CoachOfSuccess.com</a> – <a href="maito:mark@markmcculloch.com">mark@markmcculloch.com</a></p>
<p>Internet Marketer and Entrepreneur, Committed to creating success</p>
<p>(UK) 07875 647 867 (Call Me Anytime), Skype – mark.mcculloch1</p>
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		<title>How To Build A Huge Opt In List Of Hungry Subscribers</title>
		<link>http://www.markmcculloch.info/2010/02/12/how-to-build-a-huge-opt-in-list-of-hungry-subscribers/</link>
		<comments>http://www.markmcculloch.info/2010/02/12/how-to-build-a-huge-opt-in-list-of-hungry-subscribers/#comments</comments>
		<pubDate>Fri, 12 Feb 2010 10:50:08 +0000</pubDate>
		<dc:creator>Mark McCulloch The Success Trainer</dc:creator>
				<category><![CDATA[Home Based Business]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Online Business]]></category>
		<category><![CDATA[building mailing list]]></category>
		<category><![CDATA[building opt in list]]></category>
		<category><![CDATA[converting visitors]]></category>
		<category><![CDATA[How To Build A Huge Opt In List Of Hungry Subscribers]]></category>
		<category><![CDATA[mailing list]]></category>
		<category><![CDATA[opt-in list]]></category>
		<category><![CDATA[subscribers]]></category>

		<guid isPermaLink="false">http://www.markmcculloch.info/?p=863</guid>
		<description><![CDATA[An opt in list full of hungry subscribers are the soul and spirit of any online business existence. But how do you build it so that the subscribers will respond to every offer that you introduce them? First, we will take a look at what makes an online business and the techniques of getting hungry [...]]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 0px;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.markmcculloch.info%2F2010%2F02%2F12%2Fhow-to-build-a-huge-opt-in-list-of-hungry-subscribers%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.markmcculloch.info%2F2010%2F02%2F12%2Fhow-to-build-a-huge-opt-in-list-of-hungry-subscribers%2F" height="61" width="51" /></a></div><p>An opt in list full of hungry subscribers are the soul and spirit of any online business existence. But how do you build it so that the subscribers will respond to every offer that you introduce them? First, we will take a look at what makes an online business and the techniques of getting hungry subscribers into your opt in list.</p>
<p>Every online business provides great service to generate satisfaction among their customers. As each and every customer receives satisfaction over their products or the services they get, there is a great chance that they will become a return customer and buy again. Better yet, they will recommend you to other people that could generate more business for you and your site.</p>
<p>As more traffic is driven to your site, you can entice many of them to subscribe to your mailing list or opt-in list. This is a list where in website visitors agree to be sent promotional materials such as newsletters, catalogs and such that could keep them updated about your site or the niche of your site. These promotional materials are sent via e-mail to the members of the list in different time intervals.</p>
<p>When using e-mail as the media of your marketing and advertisements, you eliminate the need for high costs. Email is free and if you can manage to make your own promotional advertisements you can also save a bundle there. With an opt-in subscribers list, you are pretty sure that what you are sending out is received, viewed and read by the subscribers and not simply being deleted. They have signed up for service and have consented in receiving it.</p>
<p>This means that there are constant reminders to your subscribers about all your products, new products and services as well as any promotions and special deals you are having. There is also the chance that they can be forwarded to other potential customers as they tell their friends and families about you and your site.</p>
<p>Of course you should be also aware that a subscriber may unsubscribe when they feel that they are not getting what they want or expected. Make sure that they are satisfied with your opt-in marketing strategies and keep them excited in receiving your newsletters and catalogs. Here are some tips that can help you build a list of eager subscribers.</p>
<p>Make your promotional materials interesting and fun. Try to use a little creativity but not too over artsy. Build around what your product or service is about. For example; if you are selling car parts, put some pictures of what is new in the auto parts world, a new wing door possibly that can fit any car and make it look like a Lamborghini.</p>
<p>Try to research what people are looking for, these way, you stay one step ahead of them all the time and you will be their bearer of new tidings. They will be eager to receive what you are sending them because they new you always have fresh and new things to share with them.</p>
<p>Write good articles that can be very informational but light at the same time. If your subscribers enjoy your articles, they will go to your site by clicking the links that you will be putting on your newsletter to read some more. You can provide articles that can connect to many people. Be diverse in your articles. Put something humorous, then put something informational, then put something that has both.</p>
<p>Are you wary about this because you don’t like writing? No problem, there are many professional and experienced article writers that   can do the job for you for minimal fees. They know what they are doing and can provide the need that you have for your newsletters, the money that you pay for your articles are going to be met by the many sign-ups and the potential profit from the sales that you will get.</p>
<p>Create and send an E-book to your customers about anything that is related to your business or site. Use your knowledge and expertise in the field you have chosen to help other people who are similarly interested. Offer this e-book for free. You can write about anything informational and helpful to your subscribers. For example; you can do manuals and guides in so many things. This e-book could be used as a reference for many people.</p>
<p>Share this e-book with everyone, even other sites; just make sure that they don’t change the links in the e-book that will lead people to your site. If you want, you can always get some people to write it for you just like your articles. Your investment once again will be covered by the great marketing this will generate.</p>
<p>Add e-coupons in your newsletters that will help them avail to special discounts. Put a control number in your e-coupon so that they can only be used once. When people get discounts that can be found in your newsletters, they will be eager to receive your newsletter in anticipation of what you are promoting next.</p>
<p>If your subscribers can get benefits from your newsletters, they will be very eager to receive them. Just don’t flood your mailing list with mails so that you don’t annoy your subscribers.</p>
<p>I am almost 10 years now FULL TIME working from home on the internet making money online and I have put together the following website to share all of my secrets with you at <a href="http://www.DecideYourIncome.eu">http://www.DecideYourIncome.eu</a></p>
<p>Regards Always</p>
<p>Mark McCulloch</p>
<p><a href="http://www.CoachOfSuccess.com">http://www.CoachOfSuccess.com</a> – <a href="maito:mark@markmcculloch.com">mark@markmcculloch.com</a></p>
<p>Internet Marketer and Entrepreneur, Committed to creating success</p>
<p>(UK) 07875 647 867 (Call Me Anytime), Skype – mark.mcculloch1</p>
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		<title>The Importance of Reciprocal Links</title>
		<link>http://www.markmcculloch.info/2010/02/11/the-importance-of-reciprocal-links/</link>
		<comments>http://www.markmcculloch.info/2010/02/11/the-importance-of-reciprocal-links/#comments</comments>
		<pubDate>Thu, 11 Feb 2010 12:51:54 +0000</pubDate>
		<dc:creator>Mark McCulloch The Success Trainer</dc:creator>
				<category><![CDATA[Home Based Business]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Online Business]]></category>
		<category><![CDATA[advertise]]></category>
		<category><![CDATA[Importance of Reciprocal Links]]></category>
		<category><![CDATA[link exchange]]></category>
		<category><![CDATA[reciprocal links]]></category>
		<category><![CDATA[seo]]></category>
		<category><![CDATA[The Importance of Reciprocal Links]]></category>
		<category><![CDATA[traffic increase]]></category>
		<category><![CDATA[wed promotion]]></category>

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		<description><![CDATA[The Importance of Reciprocal Linking brought to you by Officlal Mark McCulloch Website 
What are Reciprocal Links?
Reciprocal links are links with other sites which are usually are related to the theme of your website. The concept is very easy to understand, you link to a site and that site links back to you. The idea [...]]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 0px;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.markmcculloch.info%2F2010%2F02%2F11%2Fthe-importance-of-reciprocal-links%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.markmcculloch.info%2F2010%2F02%2F11%2Fthe-importance-of-reciprocal-links%2F" height="61" width="51" /></a></div><p>The Importance of Reciprocal Linking brought to you by <a href="http://www.MarkMcCulloch.com">Officlal Mark McCulloch Website </a></p>
<p>What are Reciprocal Links?</p>
<p>Reciprocal links are links with other sites which are usually are related to the theme of your website. The concept is very easy to understand, you link to a site and that site links back to you. The idea behind this goes back to you scratch my back I scratch yours. Some sites have specific requirements when linking. For example some sites might have restrictions based on content, page rank, or even domain names.</p>
<p>So why are they important?</p>
<p>The reason link exchanges are important ranges from your traffic quality to your search engine position. This method of traffic building is 100% free and this always fits nicely into any website&#8217;s budget. It just requires dedication and time to build up quality links with other sites. By taking the time to sniff out links that relate to you and sites that are legit can have some huge payoffs.</p>
<p>First, it will increase your link popularity which is the search engines counting up how many times it finds your link on other websites. This act of counting up the links or otherwise known as a &#8220;Link Popularity Check&#8221; will increase your position based on the amount of links it finds. A nice tool to check your popularity can be found here.</p>
<p>Your Link Popularity Rating is a combination of:</p>
<p>    * The Number Of Sites Linking To You<br />
    * The Words That Are Used To Describe Your Site In The Links To You<br />
    * The Relevance Of Those Sites As They Relate To Your Subject Matter<br />
    * The Link Popularity Of The Sites That Link To You<br />
    * The Search Engine Rankings Of The Sites That Link To You </p>
<p>Secondly, the visitors that come from related websites are highly targeted and you&#8217;ve a much better chance of selling them your product or service since they&#8217;ve come to your site through a link on a related website. The logic behind this is simple they came from a site that had a theme related to yours. So we can make the assumption that they are interested in your product or service. So hand picking who you should exchange with should be very clear now.</p>
<p>Link Exchange Services</p>
<p>I am sure you have all seen the ads before that go something like &#8220;Get 1000&#8217;s of backlinks to your site!&#8221;These services really do not work well. They are designed to include all of its members links to be seen on your website. Some places have filters we you can specify the content based on the category another member might have placed themselves in. There are a few reasons this is really bad. One reason is that any member can put themselves in any category so the filter system can be comprimised quite easily. Another reason is these services are not worth it is that you can find alot higher qaulity sites by simply searching. Again, this can be time consuming but in the end it is worth it. All these members are sites looking for shortcuts and are typically not well ranked in search engines anyway so why would you want to be on these sites anyway? Finally, why would you pay for something that is free?! You can contact everyone of these webmasters and build a mutual relationship instead of going through a middle man and paying a premium on top of that.</p>
<p>Can Link Exchanges Hurt Me?</p>
<p>A very common misconception about link exchanges is &#8220;The more links you have the higher you will be ranked.&#8221; While part of this is very accurate, we must understand that the worng types of links can do more harm then good. You would do well to avoid participating in link farms (FFA, or free-for-all link lists that you can add your site to), the reason to stay away form this is because these have become recognized by the search engines, and by Google&#8217;s anti-spam algorithm specifically, as red flags for spam &#8211; and can often get your site banned from their index. And it makes sense &#8211; if you have thousands of non-relevant links pointing to your site, that does not say much about the legitimacy of your content. Major search engines have begun to aggressively penalize web sites that are deemed to be engaged in such linking strategies.</p>
<p>Do Reciprocal Links Still Work?</p>
<p>Well the bottom line is if they did not work this article would not have been written. But with that said it is a known fact that reciprocal links are NOT as effective as they used to be. This does not mean abandon ship as many other webmasters have done. This just means they do not play the same role as they used to. They do however have the long term effect and can still bring you a bunch of targeted traffic at no cost to you. The biggest claim on the net as far as link popularity and links are concerned is &#8220;one way links&#8221; work better then reciprocal links. Here is the difference between the two, if you link to another web site and the other web site links back to you, it&#8217;s a reciprocal link. If you link to another web site and the other web site doesn&#8217;t link back to your site, it&#8217;s a one way link. One way links obviously are harder to find and usually cost some money to have.</p>
<p>Conclusion</p>
<p>The moral of the story is this: reciprocal links although not as effective as they used to be are still effective enough to warrant the time and effort to create the relationship with other websites. One must be very picky about one&#8217;s site selection and keeping the content related to your site is a must. One way links are seen by search engines as more important then reciprocals but again you will most likely end up paying for these. Adapting to the times is no surprise when dealing with the web, so you must ask yourself &#8220;what is my competitor thinking in regards to link exchanges?&#8221; The answer is they are building them up related to their content. So by you not keeping up with the times you simply fall short in the long run. There are no short cuts in reciprocal or one way linking unless you have deep pockets to shell out money on expensive text links on high ranked sites. So the next best option is to dedicate the time and effort to your site. If it wasn&#8217;t this way the internet would be useless and we would never be able to find what we are looking for. Its just a fact of life and we must keep on keeping on in respects to linking. </p>
<p>I am almost 10 years now FULL TIME working from home on the internet making money online and I have put together the following website to share all of my secrets with you at <a href="http://www.DecideYourIncome.eu">http://www.DecideYourIncome.eu</a></p>
<p>Regards Always</p>
<p>Mark McCulloch</p>
<p><a href="http://www.CoachOfSuccess.com">http://www.CoachOfSuccess.com</a> – <a href="maito:mark@markmcculloch.com">mark@markmcculloch.com</a></p>
<p>Internet Marketer and Entrepreneur, Committed to creating success</p>
<p>(UK) 07875 647 867 (Call Me Anytime), Skype – mark.mcculloch1</p>
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		<title>Affiliate Programs And Becoming Wealthy</title>
		<link>http://www.markmcculloch.info/2010/02/11/affiliate-programs-and-becoming-wealthy/</link>
		<comments>http://www.markmcculloch.info/2010/02/11/affiliate-programs-and-becoming-wealthy/#comments</comments>
		<pubDate>Wed, 10 Feb 2010 23:03:03 +0000</pubDate>
		<dc:creator>Mark McCulloch The Success Trainer</dc:creator>
				<category><![CDATA[Home Based Business]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Online Business]]></category>
		<category><![CDATA[affiliate]]></category>
		<category><![CDATA[affiliate marketing]]></category>
		<category><![CDATA[affiliate program]]></category>
		<category><![CDATA[affiliate programs]]></category>
		<category><![CDATA[Affiliate Programs And Becoming Wealthy]]></category>
		<category><![CDATA[article marketing]]></category>
		<category><![CDATA[Becoming Wealthy]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[business online]]></category>
		<category><![CDATA[income]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[profit]]></category>
		<category><![CDATA[program]]></category>
		<category><![CDATA[work]]></category>

		<guid isPermaLink="false">http://www.markmcculloch.info/?p=859</guid>
		<description><![CDATA[A lot of the times it pays off to work with other people. In this article we&#8217;ll talk about how to establish an income with affiliate programs.
Affiliate programs (in addition to being called Referral Programs or Partnership Programs) are fundamentally commission-based sales strategies. You advocate a web site to your users and receive a share [...]]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 0px;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.markmcculloch.info%2F2010%2F02%2F11%2Faffiliate-programs-and-becoming-wealthy%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.markmcculloch.info%2F2010%2F02%2F11%2Faffiliate-programs-and-becoming-wealthy%2F" height="61" width="51" /></a></div><p>A lot of the times it pays off to work with other people. In this article we&#8217;ll talk about how to establish an income with affiliate programs.</p>
<p>Affiliate programs (in addition to being called Referral Programs or Partnership Programs) are fundamentally commission-based sales strategies. You advocate a web site to your users and receive a share from any purchases those users produce. You profit from the commission and the web site benefits by making sales it would not otherwise have earned. If you have ever gone to a website and come across links to Amazon, those were affiliate links.</p>
<p>You could campaign a affiliate program from a web site you have already set up, or make a web site especially to advertise a product or service. As long as it takes in more cash than you expend on establishing them and purchasing traffic, you&#8217;re happy.</p>
<p>Affiliate advertisements work in two manners: you are able to join them to produce income, or you are able to operate one to pull in users.</p>
<p>- Linking up to an Affiliate Program</p>
<p>As with any commercialising venture, you need to becareful in the choice of an associate program. The benefit from a affiliate program is that it generates additional ways to produce income from your users. Rather than selling them a product yourself, you direct them to a partner and acquire a percentage.</p>
<p>On the downside though, your affiliate advertisements will take up the position of another advert that you might have placed. You have to be sure that all promoting placements on your web site are pulling in the greatest income achievable. Whenever you are not generating the most from your web site, you are flipping income aside.</p>
<p>The key to success is to select the proper program, correctly from the &#8220;get-go&#8221;.</p>
<p>At present, numerous commercial sites operate affiliate programs. That&#8217;s because they recognise that they only have to give a commission whenever a sale is actually produced; it is a established formula to generate income without jeopardy. What that entails for you is that once it amounts to selecting an affiliate program, you are going to have a vast range to choose from. What it entirely comes down to though is product and cost.</p>
<p>Although it could be tempting to go for the program that gives the greatest commissions, the program will not give you a cent if your users will not go there or will not purchase when they arrive there. You have to be sure that the service you are advertising is of actual interest to the sort of users you purchase, whether you are buying them from SEs or anyplace else.</p>
<p>Sure enough, you are able to work backwards: You discover a high-paying affiliate program and make a small-scale web site to direct users to it, but do you know where to purchase users for a program like that? You are going to have to research the field of operation, suss out the most best-selling sites, and negotiate banner campaigns and link up exchanges.</p>
<p>That&#8217;s very well if you prefer to invest the time and the effort.Simply it is very much less complicated to ascertain an affiliate program operating in a subject area you are acquainted with, and apply that program to gain additional cash.</p>
<p>For instance, say you had established a dating web site. You could produce a little bit of income marketing subscriptions, but you could produce even more by joining Match.com&#8217;s affiliate program and selling them your users. Unless you are planning to equal the web&#8217;s largest dating web site, you are not going to be fit to contend directly and beat them, but you are able to join them-and generate money.</p>
<p>Or instead of selling your users directly to a &#8216;challenger&#8217;, you could see for services that complement your own. Visitors to your dating web site, for instance, could be interested in purchasing flowers, books on relationships or tickets on singles cruises. As an alternative from selling only one product-membership subscriptions-you&#8217;d be marketing a complete range of assorted goods to the same people, and maximising the sources of your revenue.</p>
<p>Here are a few hints to choosing an affiliate program that is profitable and correct for you:</p>
<p>* Do not take lower than 25% commission. You&#8217;ll be able to obtain affiliate programs with great payment structures and high percentages of the purchase price in almost every field.</p>
<p>* Look for across-the-board statistics pages that broadcast the amount of click-throughs, gross sales and net profit so you are able to check how you are getting along. The data should be analyzed by month.</p>
<p>* Look for programs that offer up a comprehensive assortment of promotional tools to place on your Web page, including text hyperlinks, banners and artwork.</p>
<p>* Ascertain how frequently you&#8217;ll be paid and be sure that the payment agenda matches your expectations. Numerous programs pay each month, others every quarter; which is most beneficial for you?</p>
<p>* Look for cases of marketing techniques that successful affiliates are applying to have the best final results.</p>
<p>* Make certain that top-ranking support is established. If they can not answer your inquiries quickly and intelligently, you do not want to work with them.</p>
<p>Affiliate programs provide a feasible resolution to competing against bigger competitors and still produce income. As the saying goes, if you can&#8217;t beat them, joint them!</p>
<p>I am almost 10 years now FULL TIME working from home on the internet making money online and I have put together the following website to share all of my secrets with you at <a href="http://www.DecideYourIncome.eu">http://www.DecideYourIncome.eu</a></p>
<p>Regards Always</p>
<p>Mark McCulloch</p>
<p><a href="http://www.CoachOfSuccess.com">http://www.CoachOfSuccess.com</a> – <a href="maito:mark@markmcculloch.com">mark@markmcculloch.com</a></p>
<p>Internet Marketer and Entrepreneur, Committed to creating success</p>
<p>(UK) 07875 647 867 (Call Me Anytime), Skype – mark.mcculloch1</p>
<a class="a2a_dd addtoany_share_save" href="http://www.addtoany.com/share_save?linkurl=http%3A%2F%2Fwww.markmcculloch.info%2F2010%2F02%2F11%2Faffiliate-programs-and-becoming-wealthy%2F&amp;linkname=Affiliate%20Programs%20And%20Becoming%20Wealthy"><img src="http://www.markmcculloch.info/wp-content/plugins/add-to-any/share_save_171_16.png" width="171" height="16" alt="Share/Bookmark"/></a>]]></content:encoded>
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		<title>How to write and optimize an effective press release</title>
		<link>http://www.markmcculloch.info/2010/02/10/how-to-write-and-optimize-an-effective-press-release/</link>
		<comments>http://www.markmcculloch.info/2010/02/10/how-to-write-and-optimize-an-effective-press-release/#comments</comments>
		<pubDate>Wed, 10 Feb 2010 19:22:47 +0000</pubDate>
		<dc:creator>Mark McCulloch The Success Trainer</dc:creator>
				<category><![CDATA[Home Based Business]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Marketing Funnel]]></category>
		<category><![CDATA[Online Business]]></category>
		<category><![CDATA[effective press release]]></category>
		<category><![CDATA[How to write and optimize an effective press release]]></category>
		<category><![CDATA[optimize an effective press release]]></category>
		<category><![CDATA[press release]]></category>
		<category><![CDATA[Publishing]]></category>
		<category><![CDATA[write and optimize an effective press release]]></category>

		<guid isPermaLink="false">http://www.markmcculloch.info/?p=857</guid>
		<description><![CDATA[Online press release can provide considerable platform to reach huge online community. This article will provide complete guidance to make out well optimize and well written press release for PR distribution through the press release network. A well prepared press release would attract journalists and is also well optimized for distribution to targeted audience.
Proper keywords: [...]]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 0px;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.markmcculloch.info%2F2010%2F02%2F10%2Fhow-to-write-and-optimize-an-effective-press-release%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.markmcculloch.info%2F2010%2F02%2F10%2Fhow-to-write-and-optimize-an-effective-press-release%2F" height="61" width="51" /></a></div><p>Online press release can provide considerable platform to reach huge online community. This article will provide complete guidance to make out well optimize and well written press release for PR distribution through the press release network. A well prepared press release would attract journalists and is also well optimized for distribution to targeted audience.</p>
<p>Proper keywords: Selecting key word is the most important part of press release optimization. Be very careful while deciding on a keyword phrase that is pertinent to the product or service you are offering. The best recommended tool to search keywords is wordtracker.com.</p>
<p>Keyword or phrase position: Place key phrase into the headline and the title of your press release. Try to repeat it nearly 2-3 times in the content of the release. </p>
<p>Starting should be solid: Remember to make your title and initial lines cover that you want to express. The remaining part of your press release should depict the detailed information. </p>
<p>Use product name repetitively: Repeat placements of the name of your service or product to make it eminent. For example, write “Search Engine Optimization” instead of writing “SEO”, this would make your product name much popular.</p>
<p>Draft it for Journalists/Media agencies: The media agencies and journalists would grab your press release and publish it in their publications; they may slightly edit your press release. </p>
<p>Consider viewer’s interest: You should consider to whom you are targeting your press release, and what is their interest. Think, if you were a part of audience, would you like to read the press release you have written. </p>
<p>Make your press release appear practical: Point out real facts of your company/organization, as readers are already so scholar enough to find out ‘what’s true and what not’? </p>
<p>Make your story that includes real facts: Avoid untrue examples and add-ons. If you find the content using much added extras, make it natural and real. Your press release should be in active voice, not passive. Verbs in the active voice makes your press release live. </p>
<p>Use only sufficient and essential words: Avoid using superfluous adjectives, extravagant language, or unnecessary expressions like “The most powerful”. Tell your story with lesser words, as verbosity distracts from your content. </p>
<p>Avoid usage of terminology: However, a limited use of terminology would be allowed if required, if you aim to optimize news release for internet search engines. The finest technique to communicate your press release is to speak neatly, using regular language. </p>
<p>Keep away from too many exclamations: Too much usage of exclamation point (!) may harm your press release. But, if you have to use an exclamation point, use only one. </p>
<p>Get company permission: Companies are very self-protective about their recognition and credibility. So, get written permission before putting in any information or quotes about the company. </p>
<p>Company Information: The press release should include a short description of company, which depicts your company, products, service and a brief history of company. </p>
<p>Pick precise PR distribution network: Deciding on press release distribution network is also an important. There are hundreds of free press release distribution networks exist so it is critical to select on whether to go for paid services or free. </p>
<p>Propose RSS feeds: Assist journalist by offering RSS feeds so that they haul to your website. Through this interested parties will get known that you have relevant release on the topic for, which they are searching for. </p>
<p>Publish releases often: Try to publish press releases frequently to be recognized as news source for news agencies such as Yahoo news and Google news. </p>
<p>I am almost 10 years now FULL TIME working from home on the internet making money online and I have put together the following website to share all of my secrets with you at <a href="http://www.DecideYourIncome.eu">http://www.DecideYourIncome.eu</a></p>
<p>Regards Always</p>
<p>Mark McCulloch</p>
<p><a href="http://www.CoachOfSuccess.com">http://www.CoachOfSuccess.com</a> – <a href="maito:mark@markmcculloch.com">mark@markmcculloch.com</a></p>
<p>Internet Marketer and Entrepreneur, Committed to creating success</p>
<p>(UK) 07875 647 867 (Call Me Anytime), Skype – mark.mcculloch1</p>
<a class="a2a_dd addtoany_share_save" href="http://www.addtoany.com/share_save?linkurl=http%3A%2F%2Fwww.markmcculloch.info%2F2010%2F02%2F10%2Fhow-to-write-and-optimize-an-effective-press-release%2F&amp;linkname=How%20to%20write%20and%20optimize%20an%20effective%20press%20release"><img src="http://www.markmcculloch.info/wp-content/plugins/add-to-any/share_save_171_16.png" width="171" height="16" alt="Share/Bookmark"/></a>]]></content:encoded>
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		<title>How To Create, Promote And Earn Money From Your Own Blog</title>
		<link>http://www.markmcculloch.info/2010/02/10/how-to-create-promote-and-earn-money-from-your-own-blog/</link>
		<comments>http://www.markmcculloch.info/2010/02/10/how-to-create-promote-and-earn-money-from-your-own-blog/#comments</comments>
		<pubDate>Wed, 10 Feb 2010 17:42:29 +0000</pubDate>
		<dc:creator>Mark McCulloch The Success Trainer</dc:creator>
				<category><![CDATA[Home Based Business]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Online Business]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[blogging tools]]></category>
		<category><![CDATA[Earn Money From Your Own Blog]]></category>
		<category><![CDATA[free ebook resource]]></category>
		<category><![CDATA[free software]]></category>
		<category><![CDATA[How To Create]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[internet marketing tools]]></category>
		<category><![CDATA[Promote And Earn Money From Your Own Blog]]></category>

		<guid isPermaLink="false">http://www.markmcculloch.info/?p=855</guid>
		<description><![CDATA[For starters, what is a blog? In general terms, it is a sort of interactive, regularly updated online journal. A blog owner is called a blogger, the activity of keeping a blog is called blogging, and the blogging community and everything related to blogging is collectively known as the blogosphere. 
How are blogs created? There [...]]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 0px;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.markmcculloch.info%2F2010%2F02%2F10%2Fhow-to-create-promote-and-earn-money-from-your-own-blog%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.markmcculloch.info%2F2010%2F02%2F10%2Fhow-to-create-promote-and-earn-money-from-your-own-blog%2F" height="61" width="51" /></a></div><p>For starters, what is a blog? In general terms, it is a sort of interactive, regularly updated online journal. A blog owner is called a blogger, the activity of keeping a blog is called blogging, and the blogging community and everything related to blogging is collectively known as the blogosphere. </p>
<p>How are blogs created? There are several options. The cost-free way is to start a blog at one of the countless free blog services, such as the Google service called blogger. Another option is to use one of the free blog scripts and install it at a paid or free hosting service. Such free blog scripts are also numerous, the most popular of them being wordpress. It is also possible to sign up for a paid hosting service with an already installed wordpress blog, but this service is somewhat costlier. </p>
<p>Now let&#8217;s assume that we already have a blog. The next question is: Where do we get content? Choose the subject for your blog. It may be your professional occupation or hobby. In any case, you must have solid knowledge of the subject. For instance, if you are a proctologist, you may write about hemorrhoids, their treatment, prevention and suchlike as long as these are not scientific articles, but materials written in layman&#8217;s language. To give you a more practical example, if your hobby is dogs, write about them and people will enjoy it. There is another way to get content. The web has many services offering free articles. All you have to do is select the most interesting ones and publish them. In this way you can quickly fill your blog with content.</p>
<p>Moving on to the question of promoting your blog, it is worth noting that blogs are better indexed by search engines than ordinary web sites due to the specifics of the algorithm used in blogs. For instance, a new article in a well-promoted blog may appear on the search engine results page already on the following day. Of course, this requires registration in special catalogs devoted to blogs, which is what you will do next. Another way is to publish articles with a link to your blog. There are also services meant for just this purpose.</p>
<p>But most importantly, a search engine needs external links to your blog from other web sites. These should be good links generating heavy traffic. What does it mean? It means that ideally the link should be on the web site&#8217;s main page. What&#8217;s more, this page should have a PR rating of at least 4 (PR or Google Page Rank reflects the significance of any particular web page). Five or six such links will do more than hundreds of other ordinary links. How can you get such links? There are also various options. For instance, you can find a resource thematically related to your blog and offer its owners to reciprocate links. Finally, you can buy such links. The higher the web site&#8217;s PR rating, the more such links will cost you.</p>
<p>Now let&#8217;s move on to the question of how you can earn money from your own blog. The scheme is quite simple: traffic is converted into money. Your income increases proportionately with the traffic volume. One way to earn from a blog is to place ads, which is done most often through google adwords. Another way is to participate in partnership programs associated with the subject of your blog. So if your blog is devoted to dogs, you should advertise flea control products and other dog-related merchandise. A third way is to sell your own merchandise or services. Of course, you can combine several ways of generating income in a single blog. Last but not least, remember that strength is in numbers, which is why it&#8217;s a good idea to maintain several resources at the same time.</p>
<p>I am almost 10 years now FULL TIME working from home on the internet making money online and I have put together the following website to share all of my secrets with you at <a href="http://www.DecideYourIncome.eu">http://www.DecideYourIncome.eu</a></p>
<p>Regards Always</p>
<p>Mark McCulloch</p>
<p><a href="http://www.CoachOfSuccess.com">http://www.CoachOfSuccess.com</a> – <a href="maito:mark@markmcculloch.com">mark@markmcculloch.com</a></p>
<p>Internet Marketer and Entrepreneur, Committed to creating success</p>
<p>(UK) 07875 647 867 (Call Me Anytime), Skype – mark.mcculloch1</p>
<a class="a2a_dd addtoany_share_save" href="http://www.addtoany.com/share_save?linkurl=http%3A%2F%2Fwww.markmcculloch.info%2F2010%2F02%2F10%2Fhow-to-create-promote-and-earn-money-from-your-own-blog%2F&amp;linkname=How%20To%20Create%2C%20Promote%20And%20Earn%20Money%20From%20Your%20Own%20Blog"><img src="http://www.markmcculloch.info/wp-content/plugins/add-to-any/share_save_171_16.png" width="171" height="16" alt="Share/Bookmark"/></a>]]></content:encoded>
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		<title>Adsense Mixed With Affiliate Marketing</title>
		<link>http://www.markmcculloch.info/2010/02/10/adsense-mixed-with-affiliate-marketing/</link>
		<comments>http://www.markmcculloch.info/2010/02/10/adsense-mixed-with-affiliate-marketing/#comments</comments>
		<pubDate>Wed, 10 Feb 2010 15:48:50 +0000</pubDate>
		<dc:creator>Mark McCulloch The Success Trainer</dc:creator>
				<category><![CDATA[Home Based Business]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Online Business]]></category>
		<category><![CDATA[adsense]]></category>
		<category><![CDATA[Adsense Mixed With Affiliate Marketing]]></category>
		<category><![CDATA[affiliate]]></category>
		<category><![CDATA[affiliate marketing]]></category>

		<guid isPermaLink="false">http://www.markmcculloch.info/?p=853</guid>
		<description><![CDATA[The more you understand about any subject, the more interesting it becomes. As you read this article you&#8217;ll find that the subject of Google Adsense Profits Mixed In With Affiliate Marketing is certainly no exception. 
Are you a webmaster who needs funds to keep your website running? Or is your website the only way for [...]]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 0px;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.markmcculloch.info%2F2010%2F02%2F10%2Fadsense-mixed-with-affiliate-marketing%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.markmcculloch.info%2F2010%2F02%2F10%2Fadsense-mixed-with-affiliate-marketing%2F" height="61" width="51" /></a></div><p>The more you understand about any subject, the more interesting it becomes. As you read this article you&#8217;ll find that the subject of Google Adsense Profits Mixed In With Affiliate Marketing is certainly no exception. </p>
<p>Are you a webmaster who needs funds to keep your website running? Or is your website the only way for you to earn income? Whichever you are, for as long as you are a webmaster or a web publisher and you need cash, affiliate marketing may work well for you. With affiliate marketing, you may get a lot of cash pouring into your bank account easily. And if your website is rich in great contents and you want to earn more profit, why not get into the Google Adsense program as well? </p>
<p>Why Affiliate Marketing?</p>
<p>Well, simply because affiliate marketing is the easiest and probably the best way to earn profits online, unless otherwise you are a businessman and would rather sell your own products online than advertise other businessman’s products on your site. But even online retailers can benefit from affiliate marketing programs, because affiliate marketing actually works for merchants as well as it works for the affiliates.</p>
<p>Affiliate marketing, simply said, is a relationship or agreement made between two websites, with one site being the merchant’s website and the other being the affiliate’s site. In the relationship, the affiliate agrees to let the merchant advertise his products on the affiliate’s site. The merchant, on the other hand, would agree to pay the affiliate in whatever method they have agreed into. This would generally mean easy income for the affiliate, as he would do nothing but place the retailer’s ad on his site. This would also be very beneficial for the merchant, as getting affiliates to advertise their products would be a lot more affordable than hiring an advertising firm to promote their products.</p>
<p>There are a variety of methods on how the merchant would compensate the affiliate for his services, and for the webmaster, these methods simply translates to the method by which he would earn easy cash. Among the more common methods of compensation are the pay-per-click method, the pay-per-lead method, and the pay-per-sale method. The pay-per-click method is the method most preferred by affiliates, for their site’s visitor would only have to visit the advertiser’s site for them to gain money. The other two methods, on the other hand, are better preferred by merchants, as they would only have to compensate you if your visitor becomes one of their registrants or if the visitor would actually buy their products. </p>
<p>Getting much profit on affiliate marketing programs, however, does not depend so much on the compensation method is it does on the traffic generated by your site. A website that can attract more visitors would generally have the greater chance of profiting in affiliate marketing programs. </p>
<p>You can see that there&#8217;s practical value in learning Google Adsense Profits Mixed In With Affiliate Marketing. Can you think of ways to apply what&#8217;s been covered so far? </p>
<p>What about Google Adsense?</p>
<p>Google Adsense is actually some sort of an affiliate marketing program. In Google Adsense, Google act as the intermediary between the affiliates and the merchants. The merchant, or the advertiser, would simply sign up with Google and provide the latter with text ads pertaining to their products. These ads, which is actually a link to the advertiser’s website, would then appear on Google searches as well as on the websites owned by the affiliates, or by those webmasters who have signed up with the Google Adsense program.</p>
<p>While one can find a lot of similarities between Google Adsense and other affiliate marketing programs, you can also see a lot of differences. In Google Adsense, all the webmaster has to do is place a code on his website and Google takes care of the rest. The ads that Google would place on your site would generally be relevant to the content of your site. This would be advantageous both for you and for the advertiser, as the visitors of your site would more or less be actually interested with the products being advertised.</p>
<p>The Google Adsense program compensates the affiliate in a pay-per-click basis. The advertisers would pay Google a certain amount each time their ad on your site is clicked and Google would then forward this amount to you through checks, although only after Google have deducted their share of the amount. Google Adsense checks are usually delivered monthly. Also, the Google Adsense program provides webmasters with a tracking tool that allows you to monitor the earnings you actually get from a certain ad.</p>
<p>So, where do all of these lead us to?</p>
<p>Where else but to profits, profits and even more profits! Affiliate marketing programs and the Google Adsense program simply work, whether you are the merchant or the affiliate. For the merchant’s side, a lot of money can be saved if advertising effort is concentrated on affiliate marketing rather than on dealing with advertising firms. For the webmaster, you can easily gain a lot of profits just by doing what you do best, and that is by creating websites. And if you combine all your profits from both the Google Adsense program and other affiliate marketing programs, it would surely convert to a large amount of cash. </p>
<p>It never hurts to be well-informed with the latest on Google Adsense Profits Mixed In With Affiliate Marketing. Compare what you&#8217;ve learned here to future articles so that you can stay alert to changes in the area of Google Adsense Profits Mixed In With Affiliate.</p>
<p>I am almost 10 years now FULL TIME working from home on the internet making money online and I have put together the following website to share all of my secrets with you at <a href="http://www.DecideYourIncome.eu">http://www.DecideYourIncome.eu</a></p>
<p>Regards Always</p>
<p>Mark McCulloch</p>
<p><a href="http://www.CoachOfSuccess.com">http://www.CoachOfSuccess.com</a> – <a href="maito:mark@markmcculloch.com">mark@markmcculloch.com</a></p>
<p>Internet Marketer and Entrepreneur, Committed to creating success</p>
<p>(UK) 07875 647 867 (Call Me Anytime), Skype – mark.mcculloch1</p>
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